What cookies and similar storage are
Cookies are small text files a website saves in your browser. Similar technologies, such as local storage and session storage, let a site remember information in the same way. In this policy we call them all "cookies".
Strictly necessary storage we always use
These are needed for the site to work and to remember your cookie choice. They don't track you.
| Name | Type | Purpose | Duration |
|---|---|---|---|
mcr_cookie_consent | Local storage | Remembers whether you accepted or rejected optional cookies. | Until you change your choice or clear your browser storage |
mcr_thanks_name | Session storage | Shows your first name on the thank-you page after you send an enquiry. | Until you close the browser tab |
sb-…-auth-token | Local storage | Keeps MCR Payments staff signed in to the private leads dashboard. Not set for visitors. | Until the staff member signs out |
Optional analytics and advertising cookies
These are only set after you choose "Accept all". If you reject them, or haven't chosen yet, they are not set — any campaign details from the link you followed are kept only in memory for that page and attached to an enquiry you send from it.
| Name | Type | Purpose | Duration |
|---|---|---|---|
mcr_attribution | Local storage | Remembers which advert or campaign (UTM parameters, gclid) brought you to the site, so we know which adverts lead to enquiries. | Until you clear your browser storage or reject optional cookies |
_ga | Cookie (Google Analytics 4) | Distinguishes visitors to measure how the site is used. | 2 years |
_ga_<ID> | Cookie (Google Analytics 4) | Keeps track of your session for analytics. | 2 years |
_gcl_au | Cookie (Google Ads) | Measures which Google adverts lead to enquiries. | 90 days |
Changing your choice
You can change your mind at any time using (also in the footer of every page).
Clearing cookies in your browser
You can delete cookies and site data through your browser's settings — usually under Privacy or Site data in Chrome, Safari, Edge and Firefox. Deleting them will reset your cookie choice. See our privacy notice for more on how we use your data.